<p>High-Tech Capsule Hotel Chain Disrupts Hospitality Business in Indonesia</p> <p>When Indra Gunawan, a young Indonesian entrepreneur …</p>
Author: ALNGUYEN
Harnessing the Power of a Trademark
<p>Background</p> <p>On a trip to look for new business opportunities in Malaysia in 1985, Indian bank …</p>
A New Variety of Success
<p>A New Variety of Success</p> <p>Background</p> <p>From salmon and fruit to wine and minerals, the abundance …</p>
Creation of a Brand Name
<p>Background</p> <p> Petroleum Nasional Berhad (PETRONAS) is Malaysia’s national petroleum corporation. It was incorporated in 1974 under the …</p>
A Brand Wrapped in Success
<p> A powerful brand backed by the <a href="https://www.wipo.int/about-ip/en/">intellectual property</a> (IP) system and combined with an attractive and …</p>